Tag Archives: digital marketing

How to be an Expert in E-Marketing!

Nowadays, e-marketing is one of the most important tools in marketing, and most businesses would not survive without e-marketing. Nowadays, most people use the internet for everything in their daily life even if they want to buy food or drinks! As a marketer, you need to be an expert in this field and know everything about it. Here are some unique ways to be an expert with e-marketing:

1.Follow the experts in e-marketing:

Social media is one of the best platforms to start learning about e-marketing, and it is one of the main marketing channels nowadays. If you would like to get free advise, just find the best e-marketing bloggers and follow them.

2. Watch and learn:

Listening to podcasts, watching videos and reading articles of experts in this field will inspire you and know the e-marketing better.

3. Discuss:

Do you speak to people?

If you get a chance to spend a day at a marketing company that would be brilliant!

Try to speak as much as you can to marketers, so you can know how to solve the problems that they face.

4. Keep it up to date:

The best way to be an expert in e-marketing is to follow the updates and the latest news because e-marketing is a dynamic field and improve very quickly.

You need to think first about the e-marketing strategy which suits your goals. DO NOT DO IT RANDOMLY BECAUSE IT WILL COST YOU A LOT!

Why Instagram is a good marketing tool? A guide for future marketers!

As students, we are enslaved to social media. We use social media as a way of communication or a way of attraction. One of the most popular social media platforms is Instagram, which is currently ranked Number 6 on Statista website’s most popular social networks worldwide list. The popularity of the application makes Instagram a good marketing tool for various reasons:

1. Brand Visibility

The popularity of Instagram means it has a large number of users. Therefore, creation of original content and sharing will increase the exposure. If done correctly, brand awareness and sales will be boosted.

2. Engagement

Simply creating an Instagram account does not mean your sales will suddenly increase. You still need a high level of engagement with your posts. According to a Forrester Research survey, Instagram delivers a higher engagement rate than Facebook and Twitter per follower.

3. Visual Marketing

A picture is worth a thousand words and Instagram is the most suitable social media platform to use this saying effectively. Photos and videos form the majority of the internet traffic and Instagram enables its users to share their contents with the world.

4. SEO

SEO (search engine optimisation) is the core of digital marketing. Ranking high on search engine results means high exposure and thus brand awareness.

5. Accessiblity

Instagram is mainly used on mobile platforms. This aspect makes Instagram an easy-to-access marketing tool, enabling users to post contents wherever they want.

Do you agree with the list? Or want to add more? Please comment to let me know!

4 Social Media Marketing Tools for 2019

Are you ready to level up your social media marketing campaign in 2019?

Well here are the 4 social media marketing tools which will help you to increase your social marketing campaign in 2019.


Is a  social media management tool specifically designed for B2B companies it allows you to schedule your content measure it effectiveness quorate content to share and listen to the social conversation that is important for your business it also helps you to manage large social media teams.


Tagboard is a social listening tool which uses the hashtag to bring together 6 most popular social media networks(Instagram,twitter, google, facebook)  into a single view plus this website aggregate social media post using the hashtag. Tagboard is an advanced way to monitor things like brand and product mentions.



Adparlour helps you create free adds mockups for Instagram, Facebook, Twitter and Pinterest. The tool assists user in providing sophisticated creative service and media buying to enhance paid social land display campaigns its also the One-Stop shop when it comes to generating mockups for user paid social advertisement.


Social Bakers :

Social Bakers Is a set of tool that helps you to make social media decisions based on analytics you can measure your performance vs your competitors and use those insights to improve your content and then monetised your campaign by budgeting more effectively and boosting your customer acquisition, retention and growth.


So Hopefully this blog served you some information regarding on boosting your social media campaign

Good Luck and Happy 2019!